I designed a set of event banners for York College of Pennsylvania, using the Effort marketing campaign. The set consisted of an intro banner, and then 4 banners that are used together. In order to have the audience engaged throughout the banner set, I used continuing elements and a split Y shield in the middle. This keeps the audience moving through the banners and interested in seeing what is next.
This is the intro banner, designed to stand alone but still connect to the set through the use of the same marketing campaign.
I intentionally designed these 4 banners as a set, so the two on the end frame the grouping, and the middle has the split Y shield between them.